Getting Started

Submitted by myersdavis on Thu, 04/11/2019 - 09:26 pm
three arrows on pavement

When you are getting ready to start a business, the process can be stressful and the tasks can seem daunting.  However, there are several tips that can help your business start on a positive note.

Refine – When you come up with a business market that you would like to enter into, it is imperative that you do your research.  You want to determine what types of businesses are in your area that will be providing similar services.  Look for the business leaders in your area and determine what you can provide that other businesses may be lacking.  If you really like a current business that is already in place and well-known, consider opening a franchise.

Get a Plan – Consider the purpose of your business and determine your customer base.  Create a plan that involves financing information and goals with timeframes.  Make sure to perform a market research study on your exact location to determine what customers in your market are looking for in a business.  Assess your finances and determine what kind of capitol you will need to start your business and if a loan is necessary.

Get Legal – The first thing you need to do is register your business with the IRS and obtain insurance to protect yourself and your business. You want to make sure you have licenses for everything that your state and industry require.

Hire – Get ready to build your business and begin the hiring process.  Selecting individuals to join your team is critical to the environment your business will foster.  If you are looking for high-quality people, they are out there.  However, determine the personality you are looking for and the dynamics of an office place.  Make sure that you have a great group of people who share the same ideas and values.

Vendors – Select the third-party vendors that you will be using to help run your business.  Your business is only as good as the products you are using.  If you have an amazing spa resort and the facial products you are using are sub-par, the business will suffer as a whole.  Take the time to research and select products that will speak for you and your business.

Advertise – Obviously, a business cannot exist if you don’t get your name out there.  Spend money on advertising and make sure that people can see you and what your business brings to the table.  Create a loyalty program that helps with referrals, which are like gold to businesses.  People will always trust the word of a good friend over the reviews on a website. 

Grow - As time moves along, take time to check on your goals and progress.  Collaborate with successful brands and help boost your business in new and exciting ways.  You must be willing to change with the times and adjust your plans to become and to stay successful.  Be a problem solver and be willing to think outside the box if you truly want to build a business that lasts.